I’m in this weird middle ground where I hate FB with a passion and it depresses me every time I log in, but I need to create a personal brand for my business (and to get laid, who am I kidding) and honestly I’m thinking about getting one of my friends to run it for me, which seems weird but

It’s because for the Average Joe, having a TV box at the end of your driveway that has the latest big number on it is important. It’s how they gain their identity. Do not upset them for obvious reasons.