With Google fingerprint tracking, advertisers are selling hyper-targeted ads so a company buys only ads to show to the right 10,000 people over and over. It’s a literal dream for advertisers. But it’s a fucking dystopian nightmare for us.

The hilarious thing is if you turn off your adblocker (or use a service/device that doesn’t support it) and pay attention to what is being advertised to you, a lot of it is wildly irrelevant. They’d probably have better targeting by following the old TV Ad model than whatever the heck is happening with targeted web ads nowadays. My wife watches a lot of livestreams on twitch and any ads that aren’t for a game just consistently seem to be wildly irrelevant despite being “targeted” or it’s even worse when she’s listening to Spotify and the ads are so consistently for products or services we would never have a desire to use